Django offers rapid development, built-in security features, and a robust ORM for database management. Its 'batteries-included' philosophy simplifies many common web development tasks.

Django is a high-level web framework designed for rapid development and clean, pragmatic design. One of its key advantages is the emphasis on rapid development, which allows developers to build robust web applications quickly. This is largely due to its 'batteries-included' philosophy, meaning that it comes with a wide range of built-in features and libraries, such as an authentication system, admin interface, and form handling. These features significantly reduce the amount of boilerplate code developers need to write, enabling them to focus on implementing business logic. Additionally, Django prioritizes security, providing built-in protection against common web vulnerabilities like SQL injection, cross-site scripting, and cross-site request forgery. The framework's Object-Relational Mapping (ORM) system allows developers to interact with databases using Python code instead of SQL, which simplifies database management and makes it easier to switch between different database backends. Furthermore, Django’s strong community support and extensive documentation ensure that developers can find help and resources when needed. Overall, these advantages make Django a popular choice for building complex, data-driven web applications efficiently and securely.